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Eating Behaviour and Energy Balance Task Force

Diet, health and Disease

Background

Promoting satiation and prolonging satiety are potentially important factors for weight maintenance and also for managing overweight and obesity. One action the food industry can take is to develop new products that can help the consumer control energy intake. A thorough understanding of how to demonstrate the benefit of enhanced satiety via robust methodologies and appropriate behavioral and physiological measures are key to scientifically substantiating appetite-related claims.
 

Objectives

The objective of the revised remit of the task force is to establish the scientific basis for strategies to achieve a healthy energy balance, and how these can be brought to consumers through responsible, effective commercial innovation and communication.
The Eating Behaviour and Energy Balance Task Force aims to:
  • Raise awareness and understanding of the physiological and behavioural determinants of energy balance, including appetite control and energy utilisation;
  • Establish how healthy scenarios of energy balance can best be achieved in practice, based on current science;
  • Identify where the science base can be leveraged by food industry to help consumers, through product-related innovation and communication;
  • Promote high standards and capabilities for substantiation and responsible communication through product claims.

Impact

The task force is assessing the evidence for the potential benefits of enhanced satiety, not only for all aspects of weight management but also benefits associated with daily well-being. This work should help support the scientific credibility and substantiation of satiety and appetite-related health claims.
In March 2010 the following two papers were published in Obesity Reviews (Vol11,2010):
  • ‘Appetite control: methodological aspects of the evaluation of foods’ (Blundell J, et al. p 251-270)
  • ‘Gastrointestinal targets of appetite regulation in humans’ (Delzenne N, et al. p 234-250)

The first paper demonstrates how and what to measure in terms of scientifically demonstrating satiety. The second paper investigates whether gut (satiety/hunger) hormones can be used to substantiate or support appetite-related health claims.

 

Activities

Workshop on Satiety and Appetite Control Claims: Scientific substantiation, consumer benefits and understanding
 
The primary goal of this workshop is to raise external awareness and recognition of the results and especially implications of the work relating to the methodology and consumer benefits of satiety effects of foods, and consumer understanding of the related claims, that has been supported by the ILSI Eating Behaviour and Energy Balance Task Force through 2012.
 
The meeting will take place in Brussels in end 2012. It will highlight the current state of science in these areas, and seek to identify where consensus is developing, as well as remaining uncertainties and the research activities that could help to resolve these.
 
Satiety Claims: What do consumers really think?

This activity aims to fill a gap in authoritative, independent and objective evidence on consumer understanding of satiety-related claims. It will be carried out jointly with the Consumer Science Task Force.
 
The aim of the activity is to directly address the issue with empirical data. Therefore, the study design involves direct collaboration with the Marketing and Consumer Behaviour Group of the Wageningen University.

Benefits of Satiety to the Consumer: Scientific Considerations

The expert group produced an authoritative inventory and evaluation of the evidence for the consumer benefits of enhanced satiety and appetite control. This should provide understanding on the relationship between changes in appetite and for example:
  • Compliance and efficacy with weight loss and control efforts;
  • Coping with feelings of hunger or food deprivation;
  • Sustained acceptance of lower energy foods and diets.
The sources of evidence will not necessarily be homogenous and, to date, there has not been an attempt to pull together these disparate strands. As such, this pre-competitive research will provide much needed insight in additional factors impacting short-term appetite management like pleasure, cognition, looking/feeling good, reduction of hunger.
 
Psychological and behavioural processes, such as habit, learning and adaptation, can also shed light on how these elements can contribute to long-term weight management.
 
This innovative approach demanded strong collaboration with experts from diverse disciplines. The output will be a comprehensive and unique review article that provides the basis for understanding the potential role of appetite control as a consumer and health benefit.
 
Dr Clare Lawton, University of Leeds (UK) and Prof Louise Dye, University of Leeds (UK) presented the outcomes of this expert group at the ILSI Europe session on ‘Food Consumption and Public Health’ held at the 11th European Nutrition Conference (FENS) on 26-29 October 2011, in Madrid, Spain.
 
The paper of the expert group was re-submitted for publication in a peer-reviewed journal.
 

Task Force Collaborators

Members 2012

Dr. Toine Hulshof - Chair -
Kellogg Europe
NL
Dr. David Mela - Co-chair -
Unilever
NL
Dr. Douwina Bosscher
Cargill
BE
Ms. Denisse Colindres-Duron
Puratos Group
BE
Dr. Karen Cunningham
Coca-Cola Europe
UK
Dr. Alfrun Erkner
Nestlé
CH
Dr. Anne Lluch
Danone
FR
Dr. Diederick Meyer
Sensus
NL
Dr. Kathleen Terpend
Nexira
FR
Dr. Kirsti Tiihonen
DuPont Nutrition Biosciences
FI
Dr. Sophie Vinoy
Kraft Foods Europe
FR
Ms. Athanasia Baka
ILSI Europe
BE
Mr. Frederic Timmermans
ILSI Europe
BE
 
Expert Group on Satiety Claims: What do consumers really think?
 
Prof. Hans van Trijp - Chair -
Wageningen University
NL
Ms. Els Bilman
Wageningen University
NL
Dr. Toine Hulshof
Kellogg Europe
NL
Dr. David Mela
Unilever
NL
Dr. Ellen van Kleef
Wageningen University
NL
Ms. Athanasia Baka
ILSI Europe
BE

 

Expert Group on Benefits of Satiety to the Consumer: Scientific Considerations
 
Prof. Marion Hetherington - Chair -
University of Leeds
UK
Dr. Erin Alexander
Nestlé
CH
Ms. Agathe Arlotti
Kraft Foods Europe
FR
Dr. Karen Cunningham
Coca-Cola Europe
UK
Prof. Louise Dye
University of Leeds
UK
Dr. Leigh Gibson
Roehampton University
UK
Dr. Nikolaj Ture Gregersen
University of Copenhagen
DK
Dr. Jason Halford
University of Liverpool
UK
Dr. Toine Hulshof
Kellogg Europe
NL
Dr. Clare Lawton
University of Leeds
UK
Dr. Anne Lluch
Danone
FR
Dr. David Mela
Unilever
NL
Prof. Hans van Trijp
Wageningen University
NL
Ms. Athanasia Baka
ILSI Europe
BE
 

Publications

J. Blundell et al. Appetite Control: Methodological Aspects of the Evaluation of Foods. Obesity Reviews 2010;11(3):251-270.
 
Delzenne et al. Gastrointestinal Targets of Appetite Regulation in Humans. Obesity Reviews 2010;11(3):234-250.
 
For more information please contact info@ilsieurope.be.
 
Eating Behaviour and Energy Balance Task Force